Last week in Miami we announced the launch of our 33rd destination with the introduction of flights between London and Cancun, Mexico. The twice weekly service will begin on the 12th June 2012, and we're looking forward to welcoming up to 94,000 Virgin Atlantic customers travelling between London and Cancun in the first year. The new route strengthens our leisure network from London Gatwick, which already features nine leading long haul destinations in the Caribbean and the United States.
Well, needless to say we're all veryexcited about this brand new route. Aside from being a major holiday destination in its own right, Cancun is the gateway to the fascinating state of Quintana Roo (famous for its ancient Mayan ruins and the diving hotspots of Cozumel and Isla Mujeres) not to mention the entire Yucatán Peninsula, one of the most fascinating and beautiful regions of Mexico.
The route will go on sale mid-July and is already available for those booking a tailor-made trip through Virgin Holidays, so if this year's summer holiday is already in the bag, here's some inspiration for next year...
Playa Del Carmen
South of Cancun, trendy Playa Del Carmen is the third largest city in Quintana Roo after Cancun and Chetumal, and is the jumping off point for ferries to Cozumel.
With an ancient Mayan ruin right on the clifftop, Tulum has one of the world's most spectacular - and most photographed - coastlines.
Seventy kilometres south of Cancun, and made world-famous by Jacques Cousteau, the island of Cozumel is one of the world's top diving destinations.
Laid back Isla Mujeres (Island of Women) is just a half hour's boat ride from Cancun but a world away in pace of life. Beautiful beaches and a relaxed, colourful streetlife is about the sum of it.
Of all the Yucatán Maya sites, Chichen Itza is the most well-known. A UNESCO world heritage site, it was recently named one of the New Seven Wonders of the World after a worldwide vote.
More ruins are to be found at Cobá but these are for the slightly more adventurous as they're situated deep in the jungle. Climb to the top of Multi Nohoch for a fantastic aerial view of the surroundings.
Río Secreto is a remarkable underground river system with thousands of enormous stalactites and stalagmites. Hike and swim in total silence through a 600 metre route.
Capital city of the state of Yucatán, busy Merida is a tropical, pastel-painted colonial city and is home to the oldest cathedral on the continent.
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About the author: MaxineMaxine Sheppard
Maxine is the editor of the Virgin Atlantic blog. Travel and music are her joint first loves, and despite having written for Virgin for more years than she cares to remember she still loves nothing more than jumping on a plane in search of new sights and new sounds.